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Tortuga's Communication Flowchart
In the Bay Area, three garbage cans is the norm. One each for composting, recycling, and landfill. I always think of them in that order. Can this go into the compost? If yes, put it there. If not, can it go in recycling? And so on down the line. Landfill
The Remote Work Tech Stack
Startups love to share their tech stacks: the technologies on which their software is built. I'm more interested in the tools that companies use to run their businesses. I'm always happy to see a company I admire using a tool that we use at Tortuga [http:
Two Heuristics for Determining if Your Remote Culture Will Succeed or Fail
Zach Holman's Remote-First vs. Remote-Friendly [https://zachholman.com/posts/remote-first/] was the first post I read that adequately captured how important it is for companies to commit to being remote. > I think there’s a split between being remote-friendly — hiring some workers in a different city — and
Remote is Only the First Step
> This post is an extension of the On Your Terms Manifesto [https://www.fredperrotta.com/on-your-terms-manifesto/]. Being remote is necessary but not sufficient for building more human companies. I write a lot about the remote work here [https://www.fredperrotta.com/tag/remote-work/], and we cover the topic extensively
China Sprints
Flying from San Francisco to Hong Kong costs me a day that I only get back on the return trip. My 14-hour flight left at noon on Saturday and landed at 7pm on Sunday. When Patrick's flight arrived an hour later, we booked our Sky Limo across the
Between Autocracy and Holacracy
How much freedom is too much? The problem with giving your team freedom isn't that they'll abuse it or slack off. A good hiring process will prevent that. The problem is when freedom is really an excuse for a lack of vision, leadership, and guidance. Without
The On Your Terms Manifesto
The first step to creating a movement is to publish a manifesto. Today, we start the On Your Terms movement. I submit to you the On Your Terms Manifesto first drafted, not coincidentally, on January 20, 2017, Inauguration Day. Travel On Your Terms Travel is part of your life, not
If Your Business is a Secret, It's Probably Bullshit
A rule of thumb, particularly for digital nomads: > If you can't tell a stranger what you do, you may not have a real business. I've found this secrecy prevalent in dropshipping, Amazon sellers, and Amazon affiliates. Warren Buffet often talks about building defensible "moats&
Clearing Out Inventory
In Silicon Valley, every company wants to be a platform. Platforms make money by taking a skim off of every transaction. The platform business model promises VCs unlimited upside and no hard costs like inventory or equipment. Amazon started by buying books and storing them in its warehouses. Now, sellers
I Fucked Up (and You Can Too!)
> Below is the text of an email I sent to the Tortuga team recently. I've omitted a few numbers from the original email because they are for Tortuganaut eyes only. The most important one is still included. Hi Tortuganauts, I'm writing to share the story